All features
Every Mimevo feature, in plain words.
One system for selling online: store and checkout, payments, courses, funnels, affiliates, e-mail, customers, reports, tax and updates. Here is the full list, area by area.
Many advanced features are switches under Settings → Features and are off by default, so a new store stays simple. Turn on only what you need.
Store, order pages and checkout
- Products and order pages (packages): create products and sell them through order pages, alone or several products on one page. Sell anything in minutes with a ready checkout.
- Payment plans: one-time payment, installments, subscriptions and free or paid trials on the same product. Sell high-ticket items in installments and earn recurring income.
- Two-step checkout: buyer details first, then payment, with abandoned-order capture between the steps. Higher conversion and more leads to follow up.
- Free products: delivered at once without payment. Good for lead magnets.
- Coupons: fixed or percentage discounts, validity dates, usage limits per buyer or per affiliate, limited to certain products, coupons for subscriptions. Run promotions with control.
- Coupons delivered by a product: a purchase can give the buyer a personal coupon for the next purchase. Brings buyers back.
- Upsells / order bumps: an extra offer on the order page that the buyer ticks before paying. Bigger average order with no extra work.
- One-time offers (OTO): a special offer on the thank-you page after payment, with YES/NO buttons or image buttons, chained one after another. Extra sales from buyers who just paid.
- One-click payment for offers: an accepted offer is charged to the card saved on the first payment, where the gateway supports it. The buyer doesn't re-enter card details.
- Upgrade products: a buyer upgrades from a lower product to a higher one. Move customers up your product ladder.
- Bulk payment: several products paid in one transaction. A smoother checkout.
- Embedded products: bonus products delivered inside a main product. Easy bundles.
- Quantity discounts: lower prices for larger quantities. Encourages bigger orders.
- Special prices for user groups: different prices for members, VIPs or agents. Reward loyal customers or resellers.
- Dynamic pricing: the price rises after a number of sales or over time, with a live counter on the order page and an embed for other sites. Real urgency for launches.
- Shopping cart and storefront: a cart-style store with categories, product pages, pictures and buyer reviews. Sell many products like a normal online shop.
- One-click order pages and a buy button: a single short page (details + payment), plus a buy-button snippet for other websites. Fast sales from blogs or landing pages.
- Abandoned checkouts: reminders to buyers who left before paying (only when they ticked the consent box), with an optional coupon and a link back to the order, plus a report on recovered sales. Recovers lost sales while respecting privacy.
- Order-page and cart themes: ready designs, or your own, per order page. Order pages that match your brand.
- Text overrides on order pages (Labels): change any button or field text on your order pages, per language. Your own words, no coding.
- Billing form layout: choose which fields the order form shows and which are required, globally or per order page. Short forms, faster checkout.
- Questionnaires: questions attached to a purchase (for example size, or background information). Collect what you need to fulfil the order.
- Combined thank-you page: one thank-you page for the whole order, listing access, courses, memberships, invoices and shipping. Buyers get everything at once.
- Duplicate and bulk duplicate: copy products, order pages and carts (including pictures and settings). Launch new offers fast.
- Package export / import: copy an order page with its products and payment plans to another store or installation. Reuse a proven offer.
- Home page setting: choose what your main address opens (member sign-in, an order page, a minisite or another address). Your domain opens the page you want.
Payments and gateways
- Billplz, CHIP, BayarCash (FPX and the other channels the gateway offers). Online banking and other local payment methods.
- International gateways: Stripe and PayPal. Accept cards and PayPal from buyers anywhere.
- Manual / offline payment: bank transfer with payment instructions; the buyer uploads the receipt and the admin approves or rejects it with a note. Suits buyers who prefer to transfer.
- Sandbox/test mode for each gateway and a Test connection button. Test safely before going live.
- Several gateways at once, keys stored encrypted. Buyers choose how to pay.
- Recurring billing: automatic charges with Stripe, PayPal and CHIP; for Billplz and BayarCash, Mimevo sends the buyer a pay-again link. Subscriptions and installments keep running.
- Card updates and expiry reminders: buyers update their card through a secure page; reminders go out before the card expires. Fewer failed renewals.
- Automatic payment reconciliation: every 5 minutes Mimevo asks the gateway about payments that are still pending (for example when the buyer closed the browser). No sales lost to missed callbacks.
- Refunds: full or partial, straight through the gateway API for Stripe, PayPal and CHIP; recorded refunds for gateways without a refund API. Access, commissions, points and coupons are reversed automatically. Clean refunds with consistent records.
- Disputes / chargebacks: Stripe and PayPal disputes are recorded on the sale and the buyer's access from that sale is paused until the case closes (won → restored, lost → treated as a refund). Disputes on other gateways can be recorded by hand. Protects your products from fraud.
- Money goes straight to your own gateway account. Mimevo takes no share of your sales. Your cash flow, your account.
- Buyer phone number sent to the gateway (BayarCash, CHIP) when the gateway uses it. Smoother payments.
Physical products and shipping
- Shipping methods and zones: zones by country and state, or "rest of the world". Correct shipping charges for every location.
- Shipping rates: flat, per item, by weight tiers, by order value, free, or "free above RM X". Flexible shipping offers.
- Country and state lists: strict lists for Malaysia, US, Canada, Australia, India and Indonesia; suggested lists for 200+ other countries. Clean addresses at checkout.
- Delivery time per product: a delivery range in working days, shown on the order page, thank-you page and receipt. Clear expectations, fewer "where's my parcel?" questions.
- Arrival dates: working-day calendar, your holidays, an order cut-off time and handling days, turned into "Arrives between Wed 11 Nov and Fri 13 Nov". More professional, more trust.
- Shipping-due list: a list of orders still waiting to ship. Organised fulfilment.
Digital products, courses and memberships
- Downloads with expiry: digital files delivered through secure links that follow the buyer's access. Files can't be shared freely.
- Brandable PDFs: PDFs (for example e-books) personalised with the buyer's or the affiliate's details. Affiliates can get their own copy with their link inside. Viral content that promotes your affiliates.
- Memberships and protected content: membership areas with expiry, renewal, optional approval and access/renewal/ended e-mails. Recurring income from member clubs.
- Master membership: a product only for holders of a certain membership. Exclusive offers for members.
- Courses (Lesson manager): courses made of modules and lessons, with videos, lessons released over time (drip) and progress tracking. A ready e-learning platform.
- Content series: content released to members on a schedule. Keeps members engaged.
- Course completion certificates: a certificate with a unique number when the buyer finishes every lesson, PDF download and a public verification page. Adds value and credibility to your course.
- Membership certificates: certificate images with the member's name and date. Recognition for members.
- Member area: buyers see their purchases, courses with progress, memberships, invoices, points, tickets and certificates in one dashboard. A professional customer experience.
- Videos: embedded videos from allowed providers, optionally protected by membership. Safe video content.
- Software licence store (Software licensing): sell licence keys for your own software, with plans, add-ons, plan changes (three pricing modes), support renewals, releases and a licence API for installed copies. Only on a self-hosted installation whose licence plan includes it; not for hosted sellers. Run your own software business on the same system.
Funnels, sales pages and the visual builder
- Funnels: sales funnels with steps (opt-in, sales page, order, upsell, thank-you), conditions that send visitors down different paths, and saved revisions. Build complete sales flows without other tools.
- Split tests: test several page versions with weights; each visitor always sees the same version; split-test report. Know which page sells best.
- Opt-in forms and double opt-in: collect leads on funnel pages, with e-mail confirmation if you want it. Clean, valid lead lists.
- One-click upsell in a funnel: an upsell step charges the saved payment method in one click. More sales per buyer.
- Funnel elements and tags: reusable blocks and tags (delivery, shipping, buttons) inside pages. Faster to build.
- Pages and page groups: content pages with your own addresses, templates and protection by membership. Landing pages and info pages in one place.
- Minisites: a small website per product, with seven templates, its own menu, an order button, public or buyers-only, SEO title and description, and a sitemap. A full product site without WordPress.
- Visual builder (drag & drop): available in every area: pages, funnels, order-page and cart themes, invoices, credit notes, branded PDFs and e-mails. Responsive output, saved blocks. Design without coding, consistent everywhere.
- Build with AI: an AI button in the visual builder drafts pages, sections, templates and e-mail designs. You use your own API key (OpenAI, Anthropic or OpenRouter); Mimevo adds no cost and no built-in key is used. Saved prompt library; a monthly AI quota per plan in the hosted version. Pages done in minutes; AI costs paid straight to your provider.
- SEO and sitemap: sitemap with last-modified dates and a sitemap index; noindex where it belongs. Easier to find on Google.
Affiliates, JV and commissions
- Affiliate programs: several programs with commission tiers, automatic or approval-based enrolment, and welcome e-mails. Recruit and manage affiliates easily.
- Attribution and tracking: affiliate links and campaigns, a long-lasting cookie (default 10 years, last click wins), counted hits and opt-ins. Affiliates get fair credit.
- Commission engine: percentage or fixed commissions, multi-level commissions up the referral line, commissions on renewals, charity commissions, a guarantee period before commission becomes payable, and automatic reversal on refunds. Accurate commissions with no manual sums.
- Payouts: pay by bank transfer (with a reference), a PayPal mass-payment file, or directly through the PayPal Payouts API; payment periods, minimum payout and payout history. Pay affiliates quickly and in order.
- Affiliate dashboard: clicks, opt-ins, sales, conversion rates, pending/payable/paid commissions, top campaigns and latest sales (buyer names masked). Affiliates stay motivated, privacy stays protected.
- Downline and referrals: affiliates see their downline, invite people by e-mail and mail their downline (with a quota). Suits agent and multi-level programs.
- Promotion tools: promo generator (ready material with the affiliate's link), promo pages, banner rotator, custom tags per affiliate, an affiliate links block on the thank-you page. Affiliates promote faster with ready material.
- Affiliate instant bonus: affiliates offer their own bonus to buyers who buy through their link. More competitive affiliates.
- Sponsorships and random affiliates (a sale with no affiliate goes to one from a pool). Spread sales fairly.
- Affiliate series: affiliates move up levels automatically based on performance. Built-in incentives.
- JV products: partners submit their own products for your review; the JV partner's share is calculated automatically. Grow your catalogue with partners.
- Quick resell with royalties: affiliates resell a product at their own price within your range; you receive a royalty. A reseller network that pays you.
- Affiliate direct payments: the buyer pays straight into the affiliate's own gateway account (Stripe, PayPal, Billplz, CHIP, BayarCash), including subscriptions, installments and carts; the affiliate owes you a royalty, tracked in the system. Off by default, switched on per product. Suits agent and dropship models.
- Points commissions: commissions on purchases paid with points. Fits the rewards program.
- Commission tools: recalculation, XML export/restore and filtered payout lists. Full control of affiliate money.
E-mail and automation
- 106 transactional e-mail types, each editable and each with an English and a Malay default text: receipts, access, renewals, refunds, commissions, payouts, tickets and more. Professional communication without writing everything yourself.
- Follow-up sequences (autoresponders): timed e-mail series, with recurrence, attachments, statistics per step and e-mail confirmation. Automatic nurturing and sales.
- Broadcast e-mails: send to all members, buyers of a product, affiliate program members, special user groups or chosen members, scheduled or immediate, with one-click unsubscribe. Promotions to the right audience.
- HTML e-mails with the visual builder and an e-mail signature. Attractive e-mails.
- Per-product and per-order-page e-mail texts, per language. Messages that fit each product.
- Open and click tracking for broadcasts and follow-ups (off by default; security-scanner clicks are filtered out). Know what works.
- Several outgoing mail servers (SMTP) with failover and routing by type of e-mail or order page. E-mails still go out if one server fails.
- Deliverability: SPF/DKIM/DMARC check, bounce and complaint handling (Postmark, Mailgun, Amazon SES), a blocked-address list, daily limits. Protects your sender reputation.
- E-mail log with resend: see every e-mail sent to a customer and resend it. Faster support.
- Reminders: date reminders (birthdays, to-dos) and membership expiry reminders. Nothing is forgotten.
- Marketing integrations: ActiveCampaign, AWeber, Keap, Google Workspace and the built-in autoresponder: subscribe/unsubscribe and tags based on purchases, refunds or cancellations. Connect with the e-mail system you already use.
- Broadcast news and member alerts: news in the member dashboard (with news feeds) and alerts for specific members. Members stay informed.
Customers, CRM and helpdesk
- Users and customers: user list with filters, custom-field search, import from CSV (with a dry run), export to CSV. A full customer database.
- Custom fields: your own fields on registration and profile (text, date, drop-down and more). Collect the data you need.
- Special user groups (segmentation): groups by membership, survey answers, affiliate program or insignia. Targeted marketing and pricing.
- Record labels: colour labels on lists (sales, users, order pages, funnels and more). Organise your work.
- Insignia / badges: coloured badges for users, with expiry. Recognise VIP customers and top affiliates.
- Mass user operations: add or remove memberships, roles or insignia for many users at once. Saves admin time.
- Reward points: points from purchases or affiliate activity, used as payment, with a full ledger. A built-in loyalty program.
- Helpdesk (support tickets): tickets by category, staff per category, canned replies, link a ticket to a sale, ticket by e-mail, auto-close. Support customers inside the same system.
- Surveys: surveys with skip/branch logic, answers stored per member. Understand your customers.
- Testimonials: customers submit testimonials, you approve them, and they show on pages. Ready social proof.
- Idea boards: members post ideas and vote on them. Product ideas from your customers.
- Bans: block e-mails, IPs or domains from registering, buying or opening tickets. Keeps out abusers.
- Link directories and custom forms. Extra tools for communities.
- Login as (impersonation): an admin sees the system as a customer sees it, and it is logged. Fast troubleshooting.
Reports and analytics
- Admin dashboard: today's and the last 30 days' sales with trends, new members, MRR, open tickets, a revenue chart, latest sales. Your business at a glance.
- 14 statistics reports, net of refunds, exportable to CSV. Data-driven decisions.
- Subscription reports: summary by product/order page/funnel, MRR and ARR, retention and cohorts, payments. Know the health of your recurring income.
- Funnel and split-test reports. See which steps convert.
- Abandoned checkout report: recovery rate and revenue recovered. Measure recovery.
- Tracking links and trackable URLs: clicks, unique visits, revenue and EPC per link. Know which traffic source pays.
- Saved reports and share links: save a report and share it with a JV partner or investor through a read-only link that you can revoke (figures only, no buyer data). CSV and PDF export. Transparency without exposing customer data.
- Exports: sales and users to CSV (formula-safe), points ledger. Easy for accounting.
Tax and invoices
- Tax rates by country, state or zone, prices including or excluding tax, tax on shipping, "not taxable" products. Correct tax on every sale.
- EU VAT: VAT ID, format check, optional VIES check and reverse charge. Ready for buyers in Europe.
- PDF invoices: editable templates (visual builder), your own numbering, A4/Letter, links on the thank-you page. Professional invoices automatically.
- Credit notes: one credit note for every refund of an invoiced sale, with its own number sequence. Tidy, audit-friendly records.
- Invoices in the buyer's language. Better for international customers.
- Tax-rate import/export via CSV. Quick setup.
Languages
- Complete English and Malay: every screen (6,700+ texts) has a Malay translation, and every system e-mail has a Malay default text. Sellers and buyers each read in their own language.
- Language per area: choose separate languages for the admin panel, member area, order pages, storefront, public pages/funnels/minisites and e-mails. For example: Malay admin, English order pages for overseas buyers.
- Users choose their language, and e-mails go out in the recipient's language. Every customer reads in their own language.
- Add more languages: any language, including right-to-left languages, with a built-in translation editor and JSON/CSV import/export. Ready for other markets.
- The visual builder in Malay. Easier for local users.
Hosted version / SaaS for agencies and platform owners
Only when the installation runs in hosted mode. A self-hosted store is not affected.
- Your own plans: the platform owner defines plans, features and limits (products, order pages, users, staff, funnels, minisites, courses, storage, mass mail, allowed gateways). Build your own SaaS business.
- Seller sign-up through checkout: sellers buy a plan package and their account opens automatically; renewals, refunds and upgrades follow. Fully automatic.
- Subdomains and the seller's own domain: every seller gets a subdomain; a custom domain after a DNS check. A professional brand for every seller.
- The seller's own SMTP with platform fallback. Better deliverability for each seller.
- Seller staff with privilege profiles, plus agency staff: one login works for several sellers through a seller switcher. Suits agencies managing many clients.
- Separate data per seller, with an audit log per seller. Data stays secure.
- White label: hides the product brand from hosted sellers. Sell under your own brand.
- Platform dashboard: active/suspended sellers, MRR/ARR, new sign-ups, failing mail servers and domains. Monitor the platform.
- Suspended stores show a neutral "temporarily unavailable" page; downgrade mode per plan (lock only in the admin, or stop the feature completely), data always kept. Fair to both the platform and the seller.
- "My plan" page showing usage against every limit and an upgrade link. Sellers see their usage.
API, integrations and webhooks
- API v2 (JSON): 11 calls to check logins, list group members, add/update users, give memberships, create orders with payment links and import sales; keys with permissions and an OpenAPI file. Connect Mimevo with other systems or apps.
- Outbound webhooks: signed (HMAC) notifications for sales, refunds, registrations, profile changes, disputes, tickets and more, with a delivery log. Connect sales and sign-ups to other tools or your own system automatically.
- Blog publisher: publish posts to WordPress or other blogs, queued or scheduled. Content marketing from one place.
- Short URLs and Short URLs Pro: short links with rotating destinations, limits, expiry and statistics. Neat, trackable links.
- Satellite installations: manage and update other Mimevo installations from one main installation. For owners of several stores.
Security and backups
- Two-factor authentication (2FA), login rate limits, password reset through signed links (passwords are never sent by e-mail). Accounts stay safe.
- Changeable admin panel address: not at the commonly guessed address. Harder for attackers to find.
- Google reCAPTCHA (Enterprise) on public forms (off by default). Stops spam and bots.
- Encrypted secrets: gateway keys, SMTP passwords and AI keys are stored encrypted and never shown again. Sensitive data protected.
- Content cleaning (HTML purification) on every page and e-mail edited by users. Protects against malicious scripts.
- Audit log of important admin actions. Know who changed what.
- Automatic backups: database and files, daily/weekly/monthly, retention days, a failure e-mail, and an optional copy to Google Drive. Works on shared hosting too (Mimevo can write the database dump itself). Your data is safe.
- Force HTTPS and support for Cloudflare. A secure connection.
- Licence never blocks your customers: even when there is a licence problem, checkout, payments, member areas, courses and e-mails keep running for buyers. Your business never stops.
Admin, staff and privileges
- Privilege profiles (roles): build your own roles with fine-grained privileges (view/edit/add/delete) per menu. Staff only see what they need.
- Staff accounts for the admin team. Work as a team.
- Feature switches: turn modules on and off from the admin (Settings → Features). A clean admin panel that fits your business.
- Modern panel design: minimal style, dark and light mode, your brand colour as the accent. Pleasant to use every day.
- Merchant settings: currency (default MYR), timezone (default Asia/Kuala_Lumpur), branding, registration, home page. Change them to match your market.
- Plan limits for a self-hosted licence: a plan can set limits (products, admin staff, funnels, minisites, courses) or be unlimited. Clear plans for the buyer.
Installation and one-click updates
- Web installer: install through the browser in a few guided steps, no SSH or command line, with a requirements check, database test, optional SMTP setup and licence activation. Install it yourself on cPanel.
- Works without cron: if the host has no cron, scheduled tasks run from normal visits (pseudo-cron). A cron job is still recommended. Suits cheap hosting.
- One-click update: Mimevo checks for new versions every day; Update now updates it. Every release is signed and verified, the database and replaced files are backed up first, and everything is put back automatically if a step fails. Updates are safe, with no technical work.
- Two other ways to update: upload a release ZIP (sent in small pieces, so the host's upload limit doesn't matter) or upload by FTP and finish in the browser. Works on any hosting.
- Your files are never touched:
.env, uploads, backups and logs stay in place on every update. No settings lost. - Licence with an offline file: if the server cannot reach the licence server, Mimevo keeps using the last signed licence file; an offline licence file can be uploaded. No sudden lock-outs.
Seen enough? Let us talk.
Tell us what you sell and we will tell you which plan fits.